Daisy Primayanti

Daisy brings over 20 years of experience in helping businesses manage reputations and crises, supporting business strategy and is the Managing Director of Baldwin Boyle Group. She was formerly head of communications at ABN AMRO Bank, managing the rebranding of ABN AMRO and the Bank of Scotland.

Baldwin Boyle Group is a strategic communications and PR group that helps companies grow their “social capital” – goodwill, trust, and reputation.

Daisy has also held senior communications leadership roles at Freeport Indonesia and Pfizer Indonesia. She helped national and multinational organizations build their corporate brand and reputation, as well as manage change during major corporate actions. Her experience in strategic communications will help guide the Centre’s branding in 2023 and beyond.