While Indonesia has been able to reduce infectious disease incidence, non-communicable diseases (NCDs) have been on the rise and tobacco use is considered as a major contributing factor. Tobacco consumption in Indonesia is amongst the highest in the world, with 61.4 million adult smokers. The smoking population is not limited only to adults; one third of boys aged 13-15 years are also smokers and the prevalence of smoking among adolescents aged 10-14 has increased dramatically since 1995.
The purpose of this project is to conduct an audit of cigarette retailers in Denpasar, Bali, Indonesia. The audit will generate a database of cigarette retailers, measure retailer density, and map price and advertising and promotions at the retailer level. This project will assess how tobacco retail promotions target young people at the local level. Regulation of cigarette retailing is crucial to limiting promotion and access of cigarettes to young people. Preventing smoking uptake is critical to NCD reduction and tobacco control must be comprehensive in approach in order to be effective.